Ngakhale zikuoneka muzaka khumi zapitazi za zingapo zamakono, pali zikhulupiliro zake zosatha. Ngati ulondayo ndi Switzerland, ndipo ngati katundu wa chikopa - ndi Italy. Mbiri yake ndi yodalirika - zofunikira kwambiri kuti zisankhidwe, zipangizo zamakono komanso zowoneka bwino, zamakono zamakono.
Mndandanda wa zida za matumba achi Italiya
FURLA . Boma la banja lopanga matumba ndi zida zakhazikitsidwa mu 1927. Kwa nthawi yonse ya kukhalapo kwawo, iwo anali ndi nthawi yochuluka yokwanira kuti adziwe luso lawo ndi kupereka zokhazokha zabwino.
Mmodzi mwa mafano otchuka kwambiri FURLA - Candy Bag ndi Candy-Brissima Tour. Ma satellite achikaziwa apangidwa ndi mphira wowala wonyezimira - zomwe mukufunikira kuti akazi okonda mafashoni! Zogula zikwama izi zimapangitsa kukhala ndi maganizo abwino mukangoyang'ana.
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COCCINELLE . Ichi ndi chowunikira chachiwiri pakati pa zida zapamwamba za matumba achi Italiya. Kampaniyo inabadwa kumapeto kwa 1978. Banja lidayambitsa bizinesi ndi kutsegulira fakitale yaing'ono yopangira zikwama za zikopa za chikopa, azitsulo zamaluwa ndi zokopa. Kampaniyi ndi yotchuka chifukwa chakuti kuyambira zaka za m'ma 80, pamene panagwiritsa ntchito makina ambiri, iwo analibe makina okonzeka bwino. Pa 80% matumba onse a COCCINELLE adasindikizidwa ndikupitiriza kusamba ndi manja. Mtengo, ndithudi, ndi wapamwamba kwambiri.
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TOSCA BLU . Musanyengedwe kuti chizindikiro cha Tosca Blu chinawonekera pakati pa matumba a ku Italy kokha mu 1998. Mbiri yake inayamba kale - chaka chotsatira chiyambi cha fakitale ya Coccinelle - mu 1979. Woyambitsa chizindikiro - Giacomo Ranzoni anamvetsa bwino khungu ndipo anasankha zipangizo za nsalu inayake, yomwe imakhala ndi maonekedwe okwera kwambiri komanso mawonekedwe abwino kwambiri. Kuti agwire ntchito yoyamba yopanga, iye ankalemba okha masters abwino. Izi zinadzakhalanso imodzi mwa mfundo za kampaniyo.
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Marino Orlandi . M'zaka za m'ma 1970, mpikisano wina adapezeka pakati pa zikwama za akazi a ku Italy. Woyambitsa chizindikiro, Marino Orlandi, amadziŵikiranso chifukwa cha khalidwe lake komanso zomwe zimachitikira ogwira ntchito omwe amawabala. Zokambirana za zitsanzo zamtsogolo, Mlengi nthawi zonse ankajambula papepala ndikuwonekera m'moyo. Mitumba ya chizindikiro ichi ikuonekera chifukwa cha chinthu china chofunika kwambiri: kusindikiza koyambirira. Zitsanzo pamagetsi nthawi zambiri zimafanana ndi zithunzi zonse. Kuti zitheke, kuzimitsa ndi kugwiritsidwa ntchito kumagwiritsidwa ntchito popanga ndi kukongoletsera.
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