Ponena za dzina la chizindikiro ichi, pali maubwenzi ophatikizana ndi mabanki oyenerera omwe amatsindika kupusitsa kwa mawonekedwe a akazi. Mfumukazi yapamwamba ya ku France, Hervé Leroux, yemwe adadzilemba yekha chizindikiro mu 1985, sakanatha kuganiza kuti zaka makumi angapo pambuyo pake, akazi otchuka kwambiri padziko lonse lapansi amayenda mu zovala zomwe manja ake amachititsa. Mabanketi, masiketi ndi corsets Mng'oma Leger, akupanga silhouette, ndi ofunika lero, ngakhale Hervé Leroux atachoka kale, akupatsa ufulu woyang'anira nyumba ya mafilimu Max Azria.
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Njira yopambana
Ntchito ya wolemekezeka wamkuluyo inayamba ndi salon, yomwe inkagwira ntchito yokhala ndi tsitsi. Patatha zaka ziwiri, Hervé anaganiza zoyamba kupanga zipewa za akazi pogwiritsa ntchito zolinga za Elsa Schiaparelli. A Parisiya amayamikira zipewa zapamwamba, ndipo kale mu 1980 adayitanidwa ku gulu la fendi Fendi. Patangopita nthawi yochepa, mu 1983, wojambulayo adasaina mgwirizano wogwirizana ndi Chanel. Kupambana kunamulimbikitsa Hervé kuti adzipange chizindikiro chake, ndipo mu 1985 wojambula zaka makumi awiri ndi zisanu ndi zitatu adapereka chovala chake choyamba cha zovala za amayi.
Zaka zinayi zapita. Pulogalamu yotseguka, yotseguka Leroux ku Paris, inali yotchuka, ndipo wojambulayo adapitiriza kugwirizana ndi Karl Lagerfeld , akulimbikitsa Chloe. Koma sindinkafuna kukhala ndi chidwi ndi mnyamata yemwe anali ndi luso lomwe ndinali nalo. Iye analota poyambitsa chifaniziro chatsopano cha mkazi, chosakumbukika ndi chododometsa, chimene chikhoza kukwaniritsidwa mwa kusonyeza chosonkhanitsa chomwe chiri pafupi kumasulidwa. Poganizira za izi, Lerou anavulaza mwachangu chidutswa cha nsalu pozungulira mannequin pulasitiki, kuchitembenuza kukhala mtundu wa mayi. Nkhani yothetsera nkhaniyi inali suti ya bandage Herve Leger, yomwe inatsimikizira mfundo yomaliza, yomwe inawona dziko lonse mu 1989.
Mu 1999, malonda a Herve Leger anakhala a kampani ya ku America BCBG Max Azria Group. Mkulu wa zolengedwa, Jerome Dreyfuss, ankaganiza kuti zovala za bandage, suti komanso nsomba za Herve Leger sizinapangidwe, ndipo kwa kanthawi iwo anazimila pa mafashoni a mafashoni. Miyoyo yayikulu ya zovala zachigololoyi inaperekedwa kwa Max Azria, yemwe adatsogolera kampaniyo mu 2007. Lero iye ali patsogolo pa ntchito yogonana kwa amayi padziko lonse lapansi, akupitiriza kumasulira malingaliro a Lera kukhala enieni. Kuti apange matanthwe awo, wojambulayo amagwiritsa ntchito zotupa, n'kudulidwa. Zitsanzo zina zimachotsedwa ku ubweya kapena silika ndi kuwonjezera pa lurex, elastane kapena lycra. Mwa njira, chizindikirocho chili ndi dzina latsopano. Kuyambira mu 2007, amatchedwa Herve Leger ndi Max Azria.
Mzere wamoto
Kupambana kwa zovala za amayi a Herve Leger kunalimbikitsa Max Azria kuti apange mzere wonyeketsa. Chiyambi chodziwika cha chizindikirocho chinali Herve Leger. Mafuta a maluwa omwe amapezeka m'mayiko akumidzi nthawi yomweyo amakopeka. Patangopita kanthawi pang'ono kunabwera mafuta onunkhira Herve Leger Ete, Herve Leger Women, Herve Leger Chowopsya, Herve Leger Chowopsya, chomwe chikufunabe lero.
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Masiku ano, pakati pa mafilimu a mtundu wa Herve Leger, nyenyezi zoterezi zamalonda monga Miranda Kerr, Dutzen Kroes, Cindy Crawford, Kim Kardyashyan, Alessandra Ambrosio, Bernadette Pieters, Diane Kruger, Nicky Minage, Teka Sumpter, Taylor Swift, Dita von Teese ndi ena ambiri . Mabanketi, miketi, suti ndi corsets zopangidwa ndi ojambula a American brand Herve Leger, samachoka mu mafashoni, chifukwa amatsindika kukongola kwa thupi lachikazi, kulola eni ake okongola kuti azisambira mu ulemerero pa njira zofiira ndi poyerekeza ndi zofooka!
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