Azimayi ndi odziwa zapamwamba osati zovala zokhazokha, koma ndizoyenerera kuti zikhale nthawi yaitali ndipo zimangotonthoza pa masokosi. Ndicho chifukwa ambiri a iwo amakonda zovala zapamwamba. Komabe, anthu ochepa amadziwa kuti zovala zapamwamba zochokera kuzinthu zamatchuka sizingakhale zapamwamba kwambiri, koma zimakhala zotsika mtengo. M'nkhani ino tidzakambirana za katundu wa kampani ya Russia "Jean ndi Paraskeva".
Zovala zochokera ku dzina lotchuka "Jean ndi Paraskeva"
Ogulitsa zovala zapakhomo angakhalenso otchuka kwambiri, chifukwa chapamwamba kwambiri, zokongola, ndi zofunika kwambiri, zotengera mtengo. "Jean ndi Paraskeva" yokhazikika ikugwiritsidwa ntchito pokhapokha ndikugulitsa zovala za amayi. Pothandizidwa ndi kugwirana kwakukulu, aliyense woimira kugonana mwachilungamo adzatha kusankha zovala kuti azigwirizana ndi kukoma kwake ndi thumba.
Kutchuka kotere kampaniyo, ndithudi, ndi olenga, komanso opanga akatswiri amene amatsatira zamakono zamakono. Chovala chirichonse cha zovala kuchokera ku chizindikiro "Jean ndi Paraskeva" chiri chofunika kwambiri, chifukwa opanga mafashoni amagwiritsa ntchito zipangizo zokha zachilengedwe mu chilengedwe chawo.
Akatswiri a kampani nthawi zonse amayang'anitsitsa ntchito za zovala zabwino ndi zobvala zomwe zikugogomezera payekha ndikupanga zithunzi zonse zogwirizana ndi zosaiŵalika. Chotsopano chatsopano "Jean ndi Paraskeva" mu 2016 kwa nthawi yophukira ndi yozizira chimaphatikizapo zinthu zambiri:
- mikanda;
- thalauza;
- chingwe;
- masiketi;
- makani;
- maofesi;
- zovala;
- swiss shots;
- jekete.
Mtunduwu umasintha zonsezi, umakonza malonda a nyengo kuti mkazi aliyense atha kuvala zovala zopangidwa kuchokera ku zipangizo zakuthupi.
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